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Originally Posted by carlos_p
This is yet again demonstrated brilliantly by Amazon, as it tracks all your visits and preferences even if you are not logged in and tailors the content to your updated profile.
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And who has the time or resources to emulate Amazizzle? Not I said the rabbit!
I kept up with thread for a while but now its beyond me. I just want to sell sexy jewelry.
I think my point about the milk was expounded upon here. Why do they put all that crap on the counter at 7-11 when you check out? IMPLUSE. It is all about convenience on the web. I do not have to walk the store to get to the boob jewelry. I only need to search and ye shall find. Every item on the web is now right at the counter.
So does that mean my particular site listed below is Accessible and Usable? I guess not as sales are not thru the roof. Can it be better? So can Amazizzle. But they have the resources internally to create what they call the "Amazon Experience" (I worked for a company that sold on that platform and do they ever mean "The Experience.") Deviate and you are dead. I on the other hand have WPW! And that is great for me!
I am not sure what you mean Dcrux when you say
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Originally Posted by dcrux
What I am talking about are ecommerce patterns that are a level beyond simple usability. I'm talking about a simple CSS change that produces a 389% increase in response. Not a word of text changed, mind you -- pure design.
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Can you define this so that even an idiot like me can apply it to his site?
So I am not sure if I agree with Dcrux now or not.

That is scary. Or its just late and when I read this in the light of day I will say, "Michael WTF were you thinking!"
That and a box of Ritz!
Michael