It may be as a result of my configuring my ads; however, I can't figure out what is going on. I'm trying to promote data recovery services for my company, using adwords. I have a ad group that targets 'Apple data recovery' and another ad group that targets 'RAID data recovery', as well as another group that simply goes for general 'data recovery'.
What I find strange is when I search for RAID data recovery, my Apple data recovery ad comes up. There is no reference to RAID in the Apple campaign nor is there the use of 'data recovery' without another keyword added to the phrase. I would expect, if anything at all, my generic ads might pop up, but not the apple campaign.
Does anyone have any experience with this happening to them? I'm really curious to know what I'm doing wrong.
My company's website is
Professional Data Recovery Services by Recovery Force, for those who might find it easier to figure this out.
Thanks,
Luke