Quote:
Originally Posted by cppgenius
I have a duplicate content question from another angle. Article syndication. It is good to know that there is no penalty in the true sense of penalty for sites having duplicate content, the only penalty is the pages containing duplicate content will rank lower than the pages from the website of the original creator of the content. Please correct me if I'm wrong.
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In my experience over the last ten years and especially over the last two, Google is getting very mercenary when it comes to duplicate content. I have seen sites hit with the -31 penalty because of too much duplicate content. When dishing out penalties, Google looks at a whole range of metrics, and allocate negative 'points' for each. When a site accumulates enough 'points', its gets penalised. The problem is that once the penalty is in place, you have to ensure that the site is whiter than white before the re-inclusion request is looked at seriously. Duplicate content means negative 'points'. Period. How many 'points' who knows, they change the algorithm maybe hundreds of times a month.
I advise all my clients to steer well clear of any syndicated content if they want to stay up in natural search on Google. Google grows in market share by the month - unfortunately you can't ignore their webmaster guidelines even when there is slight divergence from the best interests of your visitors. Sad but true.