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Originally Posted by mantawebsolutions
It is good to sometimes just look back at all of these ranking factors to evaluate where you are in the SEO playing field and nod along with the comments that you agree on and think over and evaluate the ones you don't agree with. |
Agreed, it is nice to see that the techniques that we have been using have been somewhat validated by other experts in the field.
The discussions on topical IBL's and topical OBL's for that matter are quite interesting. It should not be so surprising though as you only need to put yourself in the shoes of the searcher. When they do a search they want to find good relevant content that has alot of relevant links for additional research and exploration. I think the difficulty for Google and the other search engines is walking the tight-rope between allowing more weight to a (good) directory site or a content site. Which is more useful to a searcher? Which structure can more easily game the system? I would contend that the SE's have to error on the side of not rewarding spammy directory sites.