My comments:
1. Nice to see many experts agree that relevant OBL's matter.
2. I am also surprised to see so many saying age of document matters so much.
3. "Amount of Indexable Text Content" not so sure about this one. Are they talking text to code ratio? If so booo on them. I don't believe that for a moment. If it is just the amount of text on the page, then that is far fetched as well.
4. Would think this would get a higher vote...."Organization/Hierarchy of Document Flow "
5. "Topical Relevance of Inbound Links to Site"....how was this not a 5, lol?
6. "Historical Performance of Site as Measured by Time Spent on Page, Clickthroughs from SERPs, Direct Visits, Bookmarks, etc."....I bet this one will be growing greatly over the next year with personalization.
7. "Age of Link".....I would have believed this would have been higher weighted than just 3.1. Pretty important to me.
8. "PageRank (as measured by the GG Toolbar) of Linking Page"...2.5 are you serious? Less than zero for me
9. I really enjoyed the reading of the negatively impacting factors. We talk so much on what helps in forums, why not what hurts.
10. I cant believe so many don't see personalization effecting search in the near term or ever!!!
Overall it was a nice easy read, but like said above nothing terribly new for the experienced online marketer. For a newbie, however, see the popular names attached quotes on each subject is very reassuring.
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