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Originally Posted by kgun
The main thing now is SERP penetration. SEO is a moving target that has a long tail getting longer and longer.
Web advertising and digital branding, call it SEO, SEM, Word of mouth ad, social networking or whatever has come to stay. That does not imply that everyone that claims to be a SEO expert is it.
I am a SEO observer. |
If you are a
SEO observer, don't mix up
SEO, SEM, SMO and so on. Then stick on
SEO.
But I think you never managed to make a difference between those terms.
All those terms fall under the hat of Web Marketing.