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Originally Posted by thegypsy
Webnauts - Certainly some great minds, that's just an older document. Certainly written before Matt came out with the Code v SEO stuff...
Just another case of needing to keep one's SEO fresh.. and I like to DATE things I write so people know how seriously to take it
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So Matt Cutts has the final word in all
SEO matters? I guess everyone else can just hang up their books and web sites. Matt seems to have cornered the market in all things
SEO. Take his words as gospel and ignore everything else.
Does it ever occur to anyone that google's algorithms, as well as those of Yahoo! and MSN and AltaVista, etc., etc., continue to grow and evolve? Do you think IE went through a major upgrade (and well past due) simply to add some special abilities to the browser? IE 7's major achievements over IE 6 are better support for web
standards.
SEO is just the tip of the iceburg.
SEO is not the penultimate goal of all web design. Who cares if you get a
PR of 8 and have loads of IBLs if half of your visitors get frustrated with your page and leave?
The standards exist. They aren't going to go away. If you want to design your pages with the same code that I used to write in 1995, then by all means, go right ahead. When IE version 10, and Firefox 9, and the browser on your cell phone can no longer make very much sense of your web sites, then that is left for you to deal with. As for myself, I prefer to keep my code a little more up to date, regardless of anything Google or any other search engine thinks. Contrary to the belief of many, Google does not have the final word in web standards.