Can anyone shed some light on this for me please?
I have a site: www.southernpiling.co.uk
When searching in Google with the term 'piling sussex' the site comes in at position #1.
When using the search term 'piling' it doesn't even come back in the first 1000 sites.

Piling is not exactly a highly competitve keyword so does anyone have any idea why there is such a large difference in results between these two terms?
Thanks in advance,
Tom.