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Originally Posted by webitaly
Frankly speaking I have never heard that exchanging links is a black hat seo... Expecially if I exchange links ONLY with related sites. |
Nothing is carved in the stone. What worked yesterday doesn't have to work today.
You may be interested in this
Google link.
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...even though improved algorithms have promoted a transition away from paid or exchanged links towards earned organic links, there still seems to be some confusion within the market about what the most effective link strategy is. So when taking advice from your SEO consultant, keep in mind that nowadays search engines reward sweat-of-the-brow work on content that bait natural links given by choice.
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