I read somewhere, perhaps here, that google will religate poorly performing ads to the side listings and take them off the top results. I guess they want their money, though I tend to disregard the top PPC in favor of the side. But I prefer the organic listings, figuring anyone who is paying per click is going to be charging me in the price of their goods.....though that is not always or even often the case. Just psychology I guess

Craig,
Web Geek
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