You may be right, I have never personally adopted the idea that domain trading is highly viable. But if you believe the hype, shorter domains, even if non-sensical, are the ones being bought and sold for $100,000.
For this project, I am printing a catalog that will be sent out to contractors and contractor supply houses. In addition, much of the business will be generated by sales reps calling on stores. So I imagine most of the traffic to the website will be type-in rather than PPC or organic. This was another reason I though a short type-in name would be better.
I am imagining the site to be an intranet type resource for the dealers. Does this type-in type traffic change your view at all about having a longer, keyword rich, domain with hyphens?
Steve
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