Thatīs all very scientific, but I was trying to provoke some thought by the average marketer and/or business (wo)man... :)
For example, we have so many webmasters here that sooner or later are told to think outside the box, but never really do, because they are stuck inside their own box, without realizing it.
Going to a conference is a good, but not everybody can do that, so how do you get to experience whatīs outside the box? What kind of advice can we give to people to actually experience the world outside their own business?
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