There's many FREE sources of traffic on the Net as long as you don't SPAM (read the sites' TOS/AUP so you know how NOT to cross the line from content to SPAM)
Article dumps, directories, ezine lists, social networking sites, forums, etc etc.
Some general tips:
1) FIND where your target market is on the Internet
2) Create on-topic CONTENT that they can use as a resource. Add a link to your site.
3) RESPOND in an on point manner that ADDS to the conversation and adds INFO that is ACTUALLY USEFUL.
Rinse, repeat, and VIRALIZE your pages so heavily FILTERED users that are really interested in your content will BOOKMARK you and invite their friends.
Just like a journey of a thousand miles that starts with one simple step... a site with a MILLION clicks a day starts with 1 heavily filtered and qualified free click :)
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