Hi Josh
If you had a proper shop, would you put a board outside your competitor's shop and say "Don't go in here, come to my store down the road"? And how would you react if they did the same to you?
There are no other bids on competitors names for a reason. It is unethical practice to have competitor's names on your website. Well done Google for recognising this.
My advice, offer your own service/product and emphasise what makes that product/service stand out from your competitors.
HTH
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