Logo Critique
If you're completely redoing your 'look & feel' then you have more options than if you're just 'freshening up'. We're talking make-over here!
Your trying to appeal to a younger, design-hip professional target, I'd start fresh. I don't know how long you've had the current logo but it doesn't say contemporary to me. It looks a lot like something I may have done myself years ago.
Think of some really successful logos. Most of them combine some sort of text with an icon. If they're really good, you can lose either the icon or the text and the identity remains intact. Think Nike or ATT or Cingular Wireless, etc.
Your icon should shout 'Design' but in a clean memorable way. It should work in B&W or color, in print or on the web. If the icon is strong, then the text, perhaps DVH Design, can be a simple line of copy that will work in any position around the icon. It shouldn't distract from the initial impact of the icon, only complete it's purpose.
Be bold, venture out, this is your chance to stretch and grow and have some fun!
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