Quote:
|
Originally Posted by ADAM Web Design
I think that the vast majority of us would agree that the loss of ranking, no matter what the circumstance, is a penalty of sorts. Whether it's for lack of continual link building, lack up updating content, spammy reasons, whatever...a loss of ranking hurts.
|
Ok, I am not the vast majority ;-)
I do not see how a shift in ranking algorithm can be seen as "penalising": IMO this is an anthropomorphic point of view. I agree that it "hurts" and therefore is *felt* as a sort of "penalty", but taking a dive in the SERPs because an change in the algo is just natural (an algo change simply has to have some change in the SERPs).
I also do not think that the Goog sees it this way. The basic idea is "to improve SERPs" and not "to penalise certain sites". This is a different paradigm, so to speak.
I operate a regional directory based on the HYPERSEEK software. There you can tweak the search algo with some very basic parameters, but this can have huge differences for the SERPs. It looks simple, but the results ... just like Jagger: All at once you get SERPs which seem absolutely inexplainable.
To make it short: I don't think there is a deliberate penalising going on. A shift in the algo, and therefore different SERPs.
faglork