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Originally Posted by KeithO
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Originally Posted by DMC_34
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Originally Posted by KeithO
adwords isn't about selling links, its about selling advertisements. A link campaign is different from an advertising campaign. Don't get them twisted into one entity.
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Oh please. Do honestly think a link isnt an advertisement? Most talk about buying links and the immediate thought is TABOO. There is a big difference bewteen buying 5000 index links on spammy irrelevant, 1 page site wonders and getting a link from a high traffic high PR site. You are wrong. The bottom line is if someone wants to purchase link on a high traffic site or an adword, both bring traffic. |
I didn't say that a link isn't an advertisement. However you do need to distinguish the two as seperate entities for campaigns. I do not think that an adWords link constitutes a bonafide, static link on a page. For example, all of the local news channels for me use the same company to do their web sites. Each page has advertisements. There is also a seperate are for links. You would need to approach each individually to get on both. Does that make sense to you?
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Originally Posted by DMC_34
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Originally Posted by KeithO
Say you had one of your adwords ads displayed on a site w/ a PR of 10, you don't get credited with having a backlink from a PR10 web site. |
Ok let us address this. Google has said do not buy links for PR. Hmmm. So if I buy a link on a PR 9 for traffic(I dont but lets say I do) whos to say its not for traffic? Not you nor Google can for sure say its for PR or traffic. I guess Google is going to penalize or discount a link I spend 25k/day on Yahoo home page? They are a PR 9, right? NO. |
Buying a link to be displayed on a high PR site is NOT ADWORDS. Irregardless, if your link is taken down after 1 month, then you lose any chance of obtaining the rub off PR effect.
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Originally Posted by DMC_34
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Originally Posted by KeithO
BTW, paid links could very easily turn into link farms.
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Yes and I could easily convert Budda as well. What merit does that have? In the very least it is prejudice.
Buying Advertising or links or whatever else to increase traffic is part of marketing. The goal to increase conversions. Since when have people lost sight of this? Just because Google doesnt like people messing with their PR? IMO that is Google's problem which is probably fixed now taking relevancy of the link for fixing it or not passing PR. I dislike irrelevant link buying as much as the typcial webmaster on this forum but to over generalize buying text links with added " PR 9" is just wrong.
PR doesnt mean anything to rankings. It hasnt for a long time now. If someone wants to buy a link for PR, fine by me, let them waste their money. It probably wont pass anyways unless it is relevant or a certain age.
DMC |
There ya go. Thats what I was trying to convey. PR is needless any more. |
I think we are different bases on links. IMO there are 4 types links.
1. Traffic
2. Link Popularity
3. PageRank
4. Natural links
Traffic links are legit. These links could be static or redirects such as Adwords. In the end they provide relevant traffic. If they are not relevant they wont provide much.
Link Popularity Links are static and can be abused by purchasing large irrelevant packages. These irrelevant links do not seem to affect Google as much anymore, where relevancy seems to play into LocalRank now. But Y! and MSN are suspect to these type of irrelevant link packages. Link exchanges, static advertisement links. I do buy some static links from high ranking(SERP's), relevant sites. There is nothing wrong with that at all. I do not buy for
PR. I buy them for traffic and LP.
http://www.christmas.com/ is a great example, we are their main sponosor. Is this for
PR, no. We get good branding, traffic, sales, and YES LP.
PR Links are touchy subject. But buying a link simply to have
PR pass is fruitless waste of money.
PR is meaningless and where these have received a bad reptuation is buying based purely on
PR and not relevancy.
Natural Links are out of the goodness of someones heart. Unrequested resource links. Yes these are great. But anyone who says Google only cares about these links is wrong. Hell Press releases can be purchased.
Most links can be categorized as any one of these types or combinations of the 4. Do I hope
PR passes from some of my advertisements, of course I like the lil green bar as much as anyone else. But if the site isnt relevant and has very little chance of bring me either good branding, traffic and sales, I will not do it. I know adwords does not pass
PR nor LP, but I think most have misinterpreted what Google has said. Buying links is not bad. Buying purely for
PR is on irrelevant sites. Just how do you think Google knows the difference? They dont. How can they penalize or discount links of this type? IMO, They dont unless it is totally irrelevant. My best guess is if it isnt relevant it doesnt pass
PR and probably some age factors. My Christmas card site static link on Christmas.com is not discounted at all and our rankings have gone up because of it. It cost us alot more than 1k on month but the sales justify it. The
SEO benefits are extra. To heck with
PR :)
DMC