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Originally Posted by ctabuk
The real secret of success on yahoo is to run a very small ppc on the new Overture system
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I think that the real secret to rank well for really competitive keywords is to have all the optimization needed for Yahoo and to be listed in their directory. Dont't get me wrong but I think Overture has nothing to do with 'natural' listing in Yahoo. For example
worldwide (take a look at the first nine results) and
UK search (I gues my site is still considered to be hosted in Europe, some other competitors here as well).
Martin